{"id":8301,"date":"2019-12-15T14:05:04","date_gmt":"2019-12-15T13:05:04","guid":{"rendered":"https:\/\/pixelfield.co.uk\/blog\/?p=8301"},"modified":"2021-06-08T11:13:41","modified_gmt":"2021-06-08T09:13:41","slug":"key-trends-in-online-advertising-with-sergey-shchelkov-pixelfield-podcast-ep-8","status":"publish","type":"post","link":"https:\/\/pixelfield.co.uk\/blog\/key-trends-in-online-advertising-with-sergey-shchelkov-pixelfield-podcast-ep-8\/","title":{"rendered":"Key trends in online advertising with Sergey Shchelkov (Pixelfield podcast ep. 8)"},"content":{"rendered":"\n<p>We invited Sergey Shchelkov from Epom Ad Server to discuss the current trends and future prospects of the online advertising world. We touched upon the ad-blocking phenomenon, efficiency of the most popular ad formats, programmatic buying, the rise and fall of ad servers and the future of digital ads with 5G on the horizon.&nbsp;<br><\/p>\n\n\n\n<p>Your host:<\/p>\n\n\n\n<ul><li>Marek Hasa is Pixelfield\u2019s marketing and behavioural adviser.<\/li><li>Pixelfield is a product design &amp; development consultancy with offices in London, Amsterdam and Prague<\/li><li><a href=\"https:\/\/www.youtube.com\/redirect?redir_token=uZ3TILWRPbu4A2eksFqzkoDaSA98MTU3NjQ0NTg1OEAxNTc2MzU5NDU4&amp;event=video_description&amp;v=beqthZShJqE&amp;q=https%3A%2F%2Fpixelfield.co.uk\">https:\/\/pixelfield.co.uk<\/a><\/li><\/ul>\n\n\n\n<p>This episode\u2019s guest:<\/p>\n\n\n\n<ul><li>Sergey Shchelkov is Sales Executive at Epom Ad Server and Epom DSP with a hands-on, data-driven approach and deep knowledge of the programmatic landscape. He is responsible for all global advertising sales efforts and partnerships.<\/li><li><a href=\"https:\/\/epom.com\/\">https:\/\/epom.com<\/a><\/li><\/ul>\n\n\n\n<p><strong>Listen here:<\/strong><\/p>\n\n\n\n<pre class=\"wp-block-preformatted\"><iframe loading=\"lazy\" src=\"https:\/\/anchor.fm\/pixelfield\/embed\/episodes\/8-Key-trends-in-online-advertising-with-Sergey-Shchelkov-e9h81a\" height=\"102px\" width=\"400px\" frameborder=\"0\" scrolling=\"no\"><\/iframe><\/pre>\n","protected":false},"excerpt":{"rendered":"<p>We invited Sergey Shchelkov from Epom Ad Server to discuss the current trends and future prospects of the online advertising world. We touched upon the ad-blocking phenomenon, efficiency of the most popular ad formats, programmatic buying, the rise and fall of ad servers and the future of digital ads with 5G on the horizon.&nbsp; Your&#8230;<\/p>\n","protected":false},"author":2,"featured_media":8302,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[7,18,37],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Key trends in online advertising with Sergey Shchelkov (Pixelfield podcast ep. 8) - Pixelfield blog<\/title>\n<meta name=\"description\" content=\"We invited Sergey Shchelkov from Epom Ad Server to discuss the current trends and future prospects of the online advertising world.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/pixelfield.co.uk\/blog\/key-trends-in-online-advertising-with-sergey-shchelkov-pixelfield-podcast-ep-8\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Key trends in online advertising with Sergey Shchelkov (Pixelfield podcast ep. 8) - 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