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What Is Blockchain Technology?
Business - 27th February 2025

You’ve probably heard blockchain mentioned alongside Bitcoin, cryptocurrency, or perhaps as the next big thing in tech. But what exactly is it, and why are so many industries excited about its potential? Let’s cut through the jargon and explore this revolutionary technology in straightforward terms. Defining Blockchain At its core, blockchain is a system for…

3d rendering of blockchain technology
Blockchain in Ecommerce: Pros and Cons
Business - 22nd January 2025

In recent years, the e-Commerce industry has slowly but surely started to adopt blockchain technology. And it’s easy to see why. By providing a decentralised and secure digital ledger, blockchain in e-Commerce promises to improve security, transparency, and efficiency. If you’re considering leveraging blockchain for your e-Commerce business, you’ve come to the right place as…

smart contract digital concept
What is a Smart Contract?
Business - 21st January 2025

Smart contracts have revolutionised the way transactions and agreements are executed in the digital world. Unlike traditional agreements, smart contracts run on blockchain technology, making them far more safe, efficient, and cost-effective. If you’d like to learn more about smart contracts and see if they can be beneficial to you, keep on reading as in…

block chain technology concept
Blockchain vs Database: What’s the Difference?
Business - 17th December 2024

In the world of data storage and management, two terms frequently come up: blockchain and traditional databases.  Both are designed to handle large amounts of data, but they do so in very different ways. In this blog, we’ll explore the key differences between blockchain and databases, how they work, and when it’s best to use…

Protection od product in phase of Proof of Concept
How to Protect Your Idea in the Proof of Concept and MVP phase?
Business | Design | Development - 13th December 2021

If you are embarking on the development of a new product or MVP, it is essential to protect your idea against potential misuse. We asked the experts from AZ Legal how to approach this issue. Protection According to the Civil Code “The protection of a new business idea stems directly from the Civil Code, which…

MVP and PoC of digital product
MVP and Proof of Concept of digital product
Business | Development | Marketing - 13th December 2021

Are you creating a new digital product and need to confirm that it will work? What does an MVP and Proof of Concept look like in terms of promotion? We asked a colleague at Marketup. What did the PoC of your business look like? When I co-founded our company Marketup with Mirko Král, we had…

lean-canvas
Lean Canvas: what it is, use and template
Business - 13th December 2021

Lean Canvas is, in short, a one-page business plan. It will help you to clarify your priorities and answer basic questions before you start preparing your project. Template: Lean Canvas Template in PDF Lean Canvas Figma Template

The Science of Appealing Elevator Pitches for Your Retail Startup Funding
Business - 10th February 2020

We entrepreneurs tend to shy away from the word “science.” Unless of course, we are in some “scientific” field. But most of us are not. We are business owners who are busy doing all that we can to market and grow our companies. When someone speaks of the “science” of an elevator pitch, then, what…

How to survive your first year in business (podcast ep. 12)
Business | Podcast - 9th February 2020

Becoming an entrepreneur might be hard, especially in the first year. You have to balance your work and personal life, and be ready to work as (probably) never before. How to survive your first year in business? Our director Filip asked 4 entrepreneurs from all around the world about their experience. Listen to the episode…

Virtual travelling for the elderly: Flying Kale’s first product kicked off
Business | Design | Development | News - 9th February 2020

Imagine the elderly in nursing homes, often bedbound, being able to travel again to both exotic destinations and beautiful places in their home country. We’ll soon make this happen with our own VR product! Flying Kale and WASH & CUT HAIR SALOON LIMITED are about to create their first product for social care – VR travelling experiences tailored for the…

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